{"id":24014,"date":"2023-03-27T11:11:22","date_gmt":"2023-03-27T09:11:22","guid":{"rendered":"https:\/\/appagent.com\/?p=24014"},"modified":"2024-02-28T02:56:45","modified_gmt":"2024-02-28T01:56:45","slug":"mobile-app-onboarding","status":"publish","type":"post","link":"https:\/\/webrixstudio.online\/aa\/blog\/mobile-app-onboarding\/","title":{"rendered":"Mobile App Onboarding: How to Boost User Retention &amp; Conversions"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"24014\" class=\"elementor elementor-24014\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2474f2a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2474f2a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11d86f3\" data-id=\"11d86f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe0f611 elementor-widget elementor-widget-text-editor\" data-id=\"fe0f611\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><i><span style=\"font-weight: 400;\">This is the third part of the Mobile Growth Series, which aims to help you take your app to the next level. In each episode, we will provide insights into topics related to data, product optimization, and growth strategy. <em><a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-two\/#link-subscribe\" target=\"_blank\" rel=\"noopener noreferrer\">Subscribe<\/a>\u00a0to our newsletter to stay updated about future episodes.\u00a0<\/em><\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec52d32 elementor-widget elementor-widget-text-editor\" data-id=\"ec52d32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If you haven\u2019t already, head to <\/span><a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-one\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Part One<\/span><\/a><span style=\"font-weight: 400;\"> of this series to learn if your subscription app is ready to scale, and <\/span><a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-two\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Part Two<\/span><\/a> <span style=\"font-weight: 400;\">for information on achieving growth and sustaining profitability.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ced139e elementor-widget elementor-widget-text-editor\" data-id=\"ced139e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>What you will learn in this article:<\/b><\/p>\n<ul>\n<li aria-level=\"1\">How to maximize loading time with an effective Splash screen<\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\">Which tricks to use in your Welcome screen to captivate new app users<\/li>\n<li aria-level=\"1\">How to remove friction from the Sign-up process<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03e4e01 elementor-widget elementor-widget-table-of-contents\" data-id=\"03e4e01\" data-element_type=\"widget\" data-settings=\"{&quot;container&quot;:&quot;.elementor-widget-theme-post-content&quot;,&quot;exclude_headings_by_selector&quot;:&quot;.kuwa-sec&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h6&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h3 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__03e4e01\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a2f6cf elementor-widget elementor-widget-heading\" data-id=\"0a2f6cf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mobile App Onboarding &amp; the First-Time User Experience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96dada3 elementor-widget elementor-widget-text-editor\" data-id=\"96dada3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Just like a new hire needs proper onboarding to succeed in their role, the same principle applies to <strong>the first-time user experience (FTUE)<\/strong> for mobile apps. If a user is thrown into an unfamiliar environment without guidance or explanation of key features and benefits, they are likely to become frustrated and potentially seek out a different app.<\/p>\n<p>In other words, the FTUE in mobile app onboarding is critical to retaining users and driving conversions. It&#8217;s the equivalent of providing the necessary tools and materials to an employee to excel in their job, but for app users.&nbsp;<\/p><p>In this article, we&#8217;ll explore how to optimize the onboarding process for subscription apps and share psychological hacks to boost conversion rates.<\/p>\n<p><span style=\"font-weight: 400;\">The FTUE serves three operational functions that are essential for successfully introducing users to a mobile app:<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Educate<\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">: This involves clearly explaining what the app is all about, highlighting its main features, and conveying its unique selling points (USP) to potential users.<\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Guide<\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">: The FTUE should also provide users with clear, step-by-step instructions for how to use the app, setting expectations for what they can expect and positioning the app as an expert in its field.<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Solve Formalities<\/b><span style=\"font-weight: 400;\">: Finally, the FTUE should handle any necessary formalities, such as obtaining privacy or permission rights from users and facilitating the account creation process<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ad44f1 elementor-widget elementor-widget-text-editor\" data-id=\"6ad44f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">What might not be obvious is that the <\/span><span style=\"font-weight: 400;\">FTUE<\/span><span style=\"font-weight: 400;\"> serves a critical strategic function beyond just getting users started with a mobile app:<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Show Value (as soon as possible)<\/b><span style=\"font-weight: 400;\">: This means demonstrating the value that the app can provide to users by solving their problems or fulfilling their needs. Ideally, this value should be tangible to the user, such as through a personalized plan or a preview of the tool&#8217;s results.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ca3b8f elementor-widget elementor-widget-text-editor\" data-id=\"9ca3b8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A well-designed FTUE can have a significant impact on a mobile app&#8217;s activation, conversion to subscription, longevity, and long-term revenue. If executed correctly, the FTUE can be the first step in addressing the real challenge that subscription-based apps face:<\/span><b> creating a strong user habit.<\/b><\/p><p><span style=\"font-weight: 400;\">Throughout this article, we will guide you through how to optimize four key sections of the FTUE:<\/span><\/p><ol><li aria-level=\"1\"><b>Splash screen<\/b><\/li><li aria-level=\"1\"><b>Welcome screen<\/b><\/li><li aria-level=\"1\"><b>Sign-up screen<\/b><\/li><li aria-level=\"1\"><b>Opt-in screen<\/b><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43eee0c elementor-widget elementor-widget-text-editor\" data-id=\"43eee0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">We&#8217;ll also share some psychological tricks that can effectively hook users from the outset and examine how top mobile apps in the subscription app market use these hacks in their onboarding flow.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-045dd07 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"045dd07\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6d39b1\" data-id=\"f6d39b1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc3caee elementor-widget elementor-widget-heading\" data-id=\"dc3caee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Splash Screen: Use Loading Time Wisely<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ca8b68 elementor-widget elementor-widget-text-editor\" data-id=\"2ca8b68\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Typically, apps require a certain amount of time to process the provided information. This includes loading basic data so that the user can view content on the first screen. During this loading period, the user is presented with a launch screen, also known as a splash screen.<\/span><\/p><p><span style=\"font-weight: 400;\">The <\/span><b>splash screen<\/b><span style=\"font-weight: 400;\"> is an image that appears while the app is loading. Typically, it displays a logo or image along with some basic information (as seen in the examples below).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-af8b408 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af8b408\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a1c14dd\" data-id=\"a1c14dd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae982cd elementor-widget elementor-widget-image\" data-id=\"ae982cd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star-576x1024.png\" class=\"attachment-large size-large wp-image-24089\" alt=\"Co-Star splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/co-star.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c7eb57a\" data-id=\"c7eb57a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-88507a7 elementor-widget elementor-widget-image\" data-id=\"88507a7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote-576x1024.png\" class=\"attachment-large size-large wp-image-24093\" alt=\"evernote splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/evernote.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ba4eba elementor-widget elementor-widget-text-editor\" data-id=\"0ba4eba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">It seems that<\/span> <b>Co-Star <\/b>(left), a personalized astrology app, and <b>Evernote <\/b>(right), a note-taking and task-<span style=\"font-weight: 400;\">management app, are missing out on opportunities to engage mobile users with their splash screens. Currently, both apps only display a white background with their logos.\u00a0<\/span><\/p><p>In the following examples, we will explore how these mobile apps could make better use of their splash screens as part of the onboarding process and take advantage of some low-hanging fruit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10a7424 elementor-widget elementor-widget-heading\" data-id=\"10a7424\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How Can You Make The Splash Screen More Interesting For Users?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd53c07 elementor-widget elementor-widget-text-editor\" data-id=\"dd53c07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Waiting for a mobile app to load can be an anxiety-inducing experience for users, but there are ways to make it more engaging and alleviate this frustration.<\/span><\/p><p><span style=\"font-weight: 400;\">Rather than relying on a basic <\/span><a href=\"https:\/\/boldist.co\/usability\/loading-spinner-ux-killer\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">progress bar or loading icon<\/span><\/a><span style=\"font-weight: 400;\">, which provides almost no feedback, <\/span><b>use the splash screen to add value for the user<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; letter-spacing: 0px;\">Apps like Calm, Duolingo Math, and Breeze have already successfully implemented this strategy.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f04b11 elementor-widget elementor-widget-heading\" data-id=\"0f04b11\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">cALM<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f9c6c9c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f9c6c9c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-942ce28\" data-id=\"942ce28\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-194bd3d elementor-widget elementor-widget-image\" data-id=\"194bd3d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/calm-3.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Calm splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwODcsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL2NhbG0tMy5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3-576x1024.png\" class=\"attachment-large size-large wp-image-24087\" alt=\"Calm splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/calm-3.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3165442\" data-id=\"3165442\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e63b2cd elementor-widget elementor-widget-image\" data-id=\"e63b2cd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/Calm-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Calm splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwODYsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL0NhbG0tMi5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2-576x1024.png\" class=\"attachment-large size-large wp-image-24086\" alt=\"Calm splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-2.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e127941\" data-id=\"e127941\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1f04ab elementor-widget elementor-widget-image\" data-id=\"c1f04ab\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/Calm.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Calm splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwODgsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL0NhbG0ucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-576x1024.png\" class=\"attachment-large size-large wp-image-24088\" alt=\"Calm splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Calm.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-256db48 elementor-widget elementor-widget-text-editor\" data-id=\"256db48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Calm<\/b>, a top-rated mobile app for sleep and meditation, stands out from the crowd by offering users a unique and refreshing splash screen experience. Instead of the typical static image, Calm provides a simple breathing exercise that immediately engages the user.<\/p><p>This approach is a prime example of how a well-designed splash screen can make a powerful first impression and set the tone for a positive user experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1571501 elementor-widget elementor-widget-heading\" data-id=\"1571501\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Duolingo math<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8940e49 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8940e49\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-25911bd\" data-id=\"25911bd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af857c0 elementor-widget elementor-widget-image\" data-id=\"af857c0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/Duo-Math-3.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"DuoMath splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTEsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL0R1by1NYXRoLTMucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3-576x1024.png\" class=\"attachment-large size-large wp-image-24091\" alt=\"DuoMath splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-Math-3.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4f9d478\" data-id=\"4f9d478\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-36e3b7a elementor-widget elementor-widget-image\" data-id=\"36e3b7a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/Duo-math-2o.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"DuoMath splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTAsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL0R1by1tYXRoLTJvLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o-576x1024.png\" class=\"attachment-large size-large wp-image-24090\" alt=\"DuoMath splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/Duo-math-2o.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6c89862\" data-id=\"6c89862\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a48f0e elementor-widget elementor-widget-image\" data-id=\"2a48f0e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/duomath.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"DuoMath splash screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTIsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcL2R1b21hdGgucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath-576x1024.png\" class=\"attachment-large size-large wp-image-24092\" alt=\"DuoMath splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/duomath.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-9893c78 elementor-widget elementor-widget-text-editor\" data-id=\"9893c78\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Duolingo Math<\/b> is an education app designed to help users learn foundational math skills.\u00a0<span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; letter-spacing: 0px;\">Its splash screen leverages recognizable characters from the original Duolingo language learning app in a short but captivating video animation that immediately captures the user&#8217;s attention.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4507e4a elementor-widget elementor-widget-heading\" data-id=\"4507e4a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Breeze<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5ff31ae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ff31ae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-87f7a54\" data-id=\"87f7a54\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66059d8 elementor-widget elementor-widget-image\" data-id=\"66059d8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-576x1024.png\" class=\"attachment-large size-large wp-image-24082\" alt=\"Breeze iOS splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5039ebd\" data-id=\"5039ebd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82c30ee elementor-widget elementor-widget-image\" data-id=\"82c30ee\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-576x1024.png\" class=\"attachment-large size-large wp-image-24083\" alt=\"Breeze iOS splash screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-c96b543 elementor-widget elementor-widget-text-editor\" data-id=\"c96b543\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Breeze<\/b> is a well-known mental health app that empowers users to improve their well-being. The app&#8217;s splash screen not only sets a positive tone for the user experience but also conveys the app&#8217;s key value proposition in a concise and accessible way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-538c60e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"538c60e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e13701c\" data-id=\"e13701c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-414b784 elementor-widget elementor-widget-heading\" data-id=\"414b784\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Welcome Screen: Hook New Users At First Sight<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b521653 elementor-widget elementor-widget-text-editor\" data-id=\"b521653\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The welcome screen is a crucial component of almost every FTUE. While its design may vary depending on the app&#8217;s vertical, a well-designed welcome screen should include four core features:<\/p><ul><li aria-level=\"1\"><b>The app&#8217;s name or logo<\/b><\/li><li aria-level=\"1\"><b>A unique selling proposition (USP)<\/b><\/li><li aria-level=\"1\"><b>A sign-up or login button (where applicable)<\/b><\/li><li aria-level=\"1\"><b>A\u00a0 background or top image<\/b><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c27f5b5 elementor-widget elementor-widget-text-editor\" data-id=\"c27f5b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the following sections, we&#8217;ll explore some examples of visually stunning welcome screens and highlight design considerations to keep in mind when creating your own.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee2bc76 elementor-widget elementor-widget-heading\" data-id=\"ee2bc76\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fitplan<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2ef3981 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ef3981\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2023fe8\" data-id=\"2023fe8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43ee6d6 elementor-widget elementor-widget-image\" data-id=\"43ee6d6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/1-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Fitplan welcome screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTQsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcLzEtMi5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2-576x1024.png\" class=\"attachment-large size-large wp-image-24094\" alt=\"Fitplan welcome screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-2.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-add0895\" data-id=\"add0895\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e8fe0e elementor-widget elementor-widget-image\" data-id=\"0e8fe0e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/2-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Fitplan welcome screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTUsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcLzItMi5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2-576x1024.png\" class=\"attachment-large size-large wp-image-24095\" alt=\"Fitplan welcome screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-2.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-77a190b\" data-id=\"77a190b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-001bdb6 elementor-widget elementor-widget-image\" data-id=\"001bdb6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/3.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Fitplan welcome screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTYsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcLzMucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-576x1024.png\" class=\"attachment-large size-large wp-image-24096\" alt=\"Fitplan welcome screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-87b8ad6\" data-id=\"87b8ad6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b42760 elementor-widget elementor-widget-image\" data-id=\"9b42760\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/appagent.com\/wp-content\/uploads\/2023\/03\/4.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Fitplan welcome screen\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQwOTcsInVybCI6Imh0dHBzOlwvXC93ZWJyaXhzdHVkaW8ub25saW5lXC9hYVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDNcLzQucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4-576x1024.png\" class=\"attachment-large size-large wp-image-24097\" alt=\"Fitplan welcome screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/4.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccda210 elementor-widget elementor-widget-text-editor\" data-id=\"ccda210\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The training app <\/span><b>Fitplan <\/b><span style=\"font-weight: 400;\">incorporates all of the essential elements into its welcome screen. <\/span><span style=\"font-weight: 400;\">The logo is prominently displayed at the top, which increases brand recognition and catches the user&#8217;s attention.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-37db2c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37db2c3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8a70735\" data-id=\"8a70735\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d71e1df elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d71e1df\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-28a963d\" data-id=\"28a963d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c44c582 elementor-widget elementor-widget-text-editor\" data-id=\"c44c582\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>What to consider:<\/b> When creating a logo for your app, it&#8217;s important to consider whether it should be compact or extended.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8fa0b3 elementor-widget elementor-widget-text-editor\" data-id=\"f8fa0b3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>The unique selling proposition (USP) <\/b>is the main element that stands out alongside the call-to-action (CTA).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5a0aaa0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5a0aaa0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-44db2d5\" data-id=\"44db2d5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a97264 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3a97264\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-ba8a278\" data-id=\"ba8a278\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c7c6008 elementor-widget elementor-widget-text-editor\" data-id=\"c7c6008\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>What to consider<\/b>: Finding a balance between readability and information is crucial, and ensuring visibility is also essential. A typical approach is to use a title and subtitle to explain the app&#8217;s main benefits clearly.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cf6849 elementor-widget elementor-widget-text-editor\" data-id=\"7cf6849\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <b>sign-up\/login buttons<\/b> have a clear CTA that highlights what the user should do next.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a335870 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a335870\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8c29edc\" data-id=\"8c29edc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5faf3ee elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5faf3ee\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-a7a584e\" data-id=\"a7a584e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d8be424 elementor-widget elementor-widget-text-editor\" data-id=\"d8be424\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>What to consider<\/b>: Depending on your app&#8217;s user base, the sign-in button may be more or less relevant. For example, it can help to reduce the size of a sign-in button for new apps with a limited user base.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a96e11 elementor-widget elementor-widget-text-editor\" data-id=\"3a96e11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Background images<\/b><span style=\"font-weight: 400;\"> provide a clear visual reference and leverage <\/span><a href=\"https:\/\/thedecisionlab.com\/biases\/priming\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the priming effect<\/span><\/a><span style=\"font-weight: 400;\"> to attract users.&nbsp;<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c71dfea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c71dfea\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-f2da748\" data-id=\"f2da748\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2856b8 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"f2856b8\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-7cc1d6f\" data-id=\"7cc1d6f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2b820b elementor-widget elementor-widget-text-editor\" data-id=\"d2b820b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>What to consider<\/b>: It&#8217;s essential to consider whether a static or video background makes more sense for your app. It&#8217;s worth testing which option resonates best with your target audience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa16322 elementor-widget elementor-widget-text-editor\" data-id=\"aa16322\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is the Priming Effect?<\/h3><p><span style=\"font-weight: 400;\">Priming is when the previous object (prime) with which the interaction took place changes the further behavior of a person (creates a priming effect). <\/span><\/p><p><span style=\"font-weight: 400;\">It refers to activating particular representations or associations in memory. Using a video of a fit woman training, for example, let the viewer associates himself (subconsciously) with the person in the picture (she is doing it, I\u2019m doing it), which creates extra motivation. \ud83d\udcaa<\/span><\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07a4c95 elementor-widget elementor-widget-text-editor\" data-id=\"07a4c95\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Fitplan has taken its welcome screen a step further by adding a <b>slider element<\/b>.\u00a0<span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; letter-spacing: 0px;\">The slider is a versatile UI component used to showcase additional benefits or tell a story. The slider serves as a perfect example of the <\/span><a style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: 0px;\" href=\"https:\/\/www.nngroup.com\/articles\/chunking\/\" target=\"_blank\" rel=\"noopener\">Chunking Effect<\/a><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; letter-spacing: 0px;\">, which makes the information more digestible for the user.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-009ca1f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"009ca1f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e59a3f0\" data-id=\"e59a3f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e292cd elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8e292cd\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-4f96c66\" data-id=\"4f96c66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a565435 elementor-widget elementor-widget-text-editor\" data-id=\"a565435\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What to consider:<\/strong>\u00a0When creating a slider, it is crucial to focus on the benefits (vs the features) of the app and use it only if you have something valuable to say. A good technique is to make it unskippable by incorporating a &#8220;Next&#8221; button to ensure that the user is exposed to all the messages.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e284aa elementor-widget elementor-widget-text-editor\" data-id=\"5e284aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is the Chunking Effect?<\/h3><p>In cognitive psychology, chunking is a process by which individual pieces of an information set are bound together into a meaningful whole. Fitplan, in this case, is providing a preview of what\u2019s going to happen and how it will guide the user to their first training and beyond to complete their fitness goals.<\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60661be elementor-widget elementor-widget-heading\" data-id=\"60661be\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Blinkist<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a5a589 elementor-widget elementor-widget-image\" data-id=\"6a5a589\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"570\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679501413108-570x1024.jpg\" class=\"attachment-large size-large wp-image-24098\" alt=\"Blinkist welcome screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679501413108-570x1024.jpg 570w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679501413108-167x300.jpg 167w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679501413108-768x1381.jpg 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679501413108.jpg 801w\" sizes=\"(max-width: 570px) 100vw, 570px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e819240 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e819240\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4995873\" data-id=\"4995873\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8340e32 elementor-widget elementor-widget-text-editor\" data-id=\"8340e32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Blinklist<\/b>, a popular mobile app that provides book summaries, is designed for busy individuals who want to improve themselves without investing time into reading full-length books. Some noteworthy elements of its welcome screen include:<\/p><p><span data-gtm-vis-recent-on-screen-47723816_29=\"72251\" data-gtm-vis-first-on-screen-47723816_29=\"72251\" data-gtm-vis-total-visible-time-47723816_29=\"100\" data-gtm-vis-has-fired-47723816_29=\"1\">The top image<\/span> captures the initial attention as the first element of the page.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-916d559 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"916d559\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c932bce\" data-id=\"c932bce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5394701 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5394701\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-76be57d\" data-id=\"76be57d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-965e4d6 elementor-widget elementor-widget-text-editor\" data-id=\"965e4d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What to consider:<\/strong> Users tend to consume content from top to bottom, so place elements accordingly and include easily recognizable elements (e.g. mainstream books).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-82ec867 elementor-widget elementor-widget-text-editor\" data-id=\"82ec867\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A <a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-one\/\" target=\"_blank\" rel=\"noopener\">strong USP<\/a> captures attention!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7aea7d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7aea7d9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8a0f918\" data-id=\"8a0f918\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e39ddf elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0e39ddf\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-d802cab\" data-id=\"d802cab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3661f3c elementor-widget elementor-widget-text-editor\" data-id=\"3661f3c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong data-gtm-vis-recent-on-screen-47723816_29=\"72252\" data-gtm-vis-first-on-screen-47723816_29=\"72252\" data-gtm-vis-total-visible-time-47723816_29=\"100\" data-gtm-vis-has-fired-47723816_29=\"1\">What to consider:<\/strong>\u00a0Use copy and formatting wisely, and make your promise or benefit tangible (e.g., offering key insights in just 15 minutes of listening). If possible, include personalized elements (e.g., &#8220;Curated just for you: Key insights&#8230;&#8221;).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b752982 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b752982\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86d2e15\" data-id=\"86d2e15\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ff505a elementor-widget elementor-widget-heading\" data-id=\"8ff505a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Sign-up Screen: Eliminate Friction And Keep It Simple<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4d82f2 elementor-widget elementor-widget-text-editor\" data-id=\"f4d82f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Typically, sign-up screens are the part of the FTUE with the <b>highest churn rate<\/b>. This is not a surprise, as users need to share personal information (e.g., name, email, telephone number) complete several steps, and invest their time and interest. Therefore, it is crucial to demonstrate to users beforehand that the app is worth their effort (the Reciprocity Effect). By using the Reciprocity Effect in design, <b>you can give the user something valuable before asking for anything in return<\/b>, which helps build a sense of commitment and trust.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53ec5d3 elementor-widget elementor-widget-text-editor\" data-id=\"53ec5d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is the Reciprocity Effect?<\/h3><p>In social psychology, reciprocity involves responding positively to a positive action. In design, it means offering the user something of value for free before asking them to take any action. During the onboarding process, users are the most committed, which is known as the &#8220;<a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-two\/\" target=\"_blank\" rel=\"noopener\">day-zero opportunity<\/a>&#8220;.<\/p><p>Therefore, providing users with something valuable during this time can help to establish a stronger commitment from the user.<\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86a1f9b elementor-widget elementor-widget-text-editor\" data-id=\"86a1f9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here are a few tips on how to make your sign-up flow smooth and frictionless:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5f0862 elementor-widget elementor-widget-heading\" data-id=\"c5f0862\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Utilize a Skippable sign-up Screen<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-696dc83 elementor-widget elementor-widget-text-editor\" data-id=\"696dc83\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <b>Hotels.com<\/b> and <b>Any Distance<\/b> apps have implemented a clever solution to reduce friction during the sign-up process. Users can click on the <em>Get Started<\/em> or <em>Skip<\/em>\u00a0buttons and explore the app before committing to creating an account and sharing personal information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5c0c3d4 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5c0c3d4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-f67aa67\" data-id=\"f67aa67\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97749d7 elementor-widget elementor-widget-image\" data-id=\"97749d7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-576x1024.jpg\" class=\"attachment-large size-large wp-image-24100\" alt=\"Hotels.comRewards signup screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-576x1024.jpg 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-169x300.jpg 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-768x1365.jpg 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-864x1536.jpg 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1.jpg 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8eb3df2 elementor-widget elementor-widget-text-editor\" data-id=\"8eb3df2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>While this approach may not be possible for apps with stricter sign-up requirements, it is always an option worth considering and testing for apps that can implement it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd90114 elementor-widget elementor-widget-heading\" data-id=\"cd90114\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Give The User More Options For Registration<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ebb7ffb elementor-widget elementor-widget-text-editor\" data-id=\"ebb7ffb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Offering users multiple options for registration can increase their ability to complete the sign-up process. Nowadays, it&#8217;s common practice to <b>allow users to register with one click through existing accounts<\/b> on Facebook, Google, etc. This way, they don&#8217;t have to go through the hassle of creating a new account.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bd260aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd260aa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-92fb44d\" data-id=\"92fb44d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-95b3280 elementor-widget elementor-widget-image\" data-id=\"95b3280\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679582207578-512x1024.png\" class=\"attachment-large size-large wp-image-24121\" alt=\"Peanut signup screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679582207578-512x1024.png 512w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679582207578-150x300.png 150w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/1-3-e1679582207578.png 753w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-476d812 elementor-widget elementor-widget-text-editor\" data-id=\"476d812\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Peanut <\/b><span style=\"font-weight: 400;\">is a mobile app for women to find support and connect with one another.\u00a0<\/span><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: 0px;\">The app offers <\/span><b style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; letter-spacing: 0px;\">four different ways to sign into the app<\/b><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: 0px;\"> (Apple, Facebook, Google, and Phone Number).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-258ed01 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"258ed01\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b7083d2\" data-id=\"b7083d2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29afdb7 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"29afdb7\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Capa_1\" x=\"0px\" y=\"0px\" width=\"552.611px\" height=\"552.611px\" viewBox=\"0 0 552.611 552.611\" style=\"enable-background:new 0 0 552.611 552.611;\" xml:space=\"preserve\"><g>\t<g>\t\t<path d=\"M486.413,221.412L122.347,12.916c-52.938-30.318-95.852-5.44-95.852,55.563v415.652c0,61.004,42.914,85.882,95.852,55.563   l364.066-208.49C539.351,300.887,539.351,251.731,486.413,221.412z\"><\/path>\t<\/g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-5f8d098\" data-id=\"5f8d098\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-931d2bc elementor-widget elementor-widget-text-editor\" data-id=\"931d2bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What to consider:<\/strong>\u00a0When considering the number of login options to provide, it&#8217;s important to evaluate the actual usage of each option and consider reducing the number of CTAs to simplify the choice for the user and reduce maintenance costs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9615d0 elementor-widget elementor-widget-heading\" data-id=\"f9615d0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Simplify the Registration Process with a \u201cMagic link\u201d.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7e1ac0 elementor-widget elementor-widget-text-editor\" data-id=\"c7e1ac0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A great way to streamline the registration process and reduce user distraction is by using a \u201c<\/span><a href=\"https:\/\/www.okta.com\/sg\/blog\/2020\/09\/magic-links\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">magic link<\/span><\/a><span style=\"font-weight: 400;\">\u201d.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a39819b elementor-widget elementor-widget-text-editor\" data-id=\"a39819b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is a Magic Link?<\/h3><p><span style=\"font-weight: 400;\">Magic links enable users to sign in to a mobile app without entering a password. Users receive a URL with a special token via email or SMS, and when they click on the link and authenticate themselves, they are automatically logged in and redirected back to the app or system. It&#8217;s like having a magical password, but without having to actually enter one<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f2d0e3d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f2d0e3d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-ea4a634\" data-id=\"ea4a634\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bcb6d8 elementor-widget elementor-widget-image\" data-id=\"1bcb6d8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8-576x1024.png\" class=\"attachment-large size-large wp-image-24128\" alt=\"Slack signup screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/8.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e81b36a\" data-id=\"e81b36a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2e631e elementor-widget elementor-widget-image\" data-id=\"a2e631e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9-576x1024.png\" class=\"attachment-large size-large wp-image-24129\" alt=\"Slack signup screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/9.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b884b47\" data-id=\"b884b47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5220eb6 elementor-widget elementor-widget-image\" data-id=\"5220eb6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups-576x1024.png\" class=\"attachment-large size-large wp-image-24130\" alt=\"\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/mockups.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-17f4f11 elementor-widget elementor-widget-text-editor\" data-id=\"17f4f11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">While subscription-based apps don&#8217;t often use it, offering both traditional registration methods (manual sign-in or using a magic link) is an excellent solution to simplify the registration process.<\/span><\/p><p><b>Slack<\/b><span style=\"font-weight: 400;\">\u00a0and <\/span><b>GetResponse<\/b><span style=\"font-weight: 400;\">\u00a0are great examples of this approach. By providing users with different options for registration, you can increase their ability to complete the intended action, which is to sign up for your app.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0cb3730 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0cb3730\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3b2cb75\" data-id=\"3b2cb75\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d059652 elementor-widget elementor-widget-heading\" data-id=\"d059652\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Opt-in Screen: Pre-condition User Psych<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbc216d elementor-widget elementor-widget-text-editor\" data-id=\"cbc216d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Opt-in screens are critical in ensuring compliance with regulations before sending users any form of communication, whether it&#8217;s notifications, emails, or other types. Some opt-in screens may also ask users to agree to specific terms and conditions or provide personal information.<\/p><p>To <a href=\"https:\/\/blog.pushwoosh.com\/blog\/increase-push-notifications-opt-in\/?utm_source=appagent&amp;utm_medium=link&amp;utm_campaign=opt-in\" target=\"_blank\" rel=\"noopener\">increase the opt-in rate<\/a> for your subscription app, <b>timing (when to ask)<\/b> and <b>manner (how to ask)<\/b> are key factors to consider. Just like proposing on a first date, asking for opt-in notifications right after opening the app may not yield the desired response. It&#8217;s crucial to engage and reward users first, demonstrating the value of the app, before asking for access to their personal information.<\/p><p>A common technique to improve the opt-in ratio is to <b>create a pre-prompt screen just before the opt-in request<\/b>. This primes users during the FTUE to say yes and gives you more creative freedom to persuade them using copy and design.<\/p><p>Additionally, to build trust, it&#8217;s essential to explain why you&#8217;re asking for permission and provide a compelling, data-backed reason for opting in.<\/p><p>Let\u2019s see a few examples of effective pre-prompts used in the onboarding process:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4119d40 elementor-widget elementor-widget-heading\" data-id=\"4119d40\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Moonly<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-513b571 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"513b571\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d817531\" data-id=\"d817531\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c73ea16 elementor-widget elementor-widget-image\" data-id=\"c73ea16\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3-576x1024.png\" class=\"attachment-large size-large wp-image-24122\" alt=\"Moonly opt-in screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/2-3.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-79470d6\" data-id=\"79470d6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b85088 elementor-widget elementor-widget-image\" data-id=\"7b85088\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-576x1024.png\" class=\"attachment-large size-large wp-image-24123\" alt=\"Moonly opt-in screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/3-1.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-b91cfb6 elementor-widget elementor-widget-text-editor\" data-id=\"b91cfb6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Moonly<\/b><span style=\"font-weight: 400;\">, a mobile app that provides daily motivation based on moon cycles, has effectively used the pre-prompt technique to increase opt-in rates.<\/span><\/p><p><span style=\"font-weight: 400;\">Their pre-prompt message, <em>Don&#8217;t miss important updates<\/em>, creates a sense of urgency and taps into the <\/span><strong><a href=\"https:\/\/bootcamp.uxdesign.cc\/loss-aversion-ux-psychology-140ed832fa76\" target=\"_blank\" rel=\"noopener\">Loss Aversion Effect<\/a><\/strong><span style=\"font-weight: 400;\">. This sets the stage for the official Apple prompt, making users more likely to opt-in. Simple but effective. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d10694d elementor-widget elementor-widget-text-editor\" data-id=\"d10694d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is the loss aversion effect?<\/h3><p>The Loss Aversion Effect is a psychological phenomenon where people tend to value potential losses more than gains. To illustrate, losing $100 creates a stronger feeling of dissatisfaction than gaining $100 brings happiness.<\/p><p>By tapping into this effect, Moonly&#8217;s pre-prompt message &#8220;<em>Don&#8217;t miss important updates<\/em>&#8221; creates a sense of <strong>FOMO (Fear Of Missing Out)<\/strong> for the user, playing on their potential loss of valuable information. This clever use of copy effectively activates the Loss Aversion Effect.<\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba1991f elementor-widget elementor-widget-heading\" data-id=\"ba1991f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Hopper<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6f9acc elementor-widget elementor-widget-image\" data-id=\"c6f9acc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"532\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/5-e1679583230955-532x1024.png\" class=\"attachment-large size-large wp-image-24125\" alt=\"Hopper opt-in screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/5-e1679583230955-532x1024.png 532w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/5-e1679583230955-156x300.png 156w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/5-e1679583230955.png 748w\" sizes=\"(max-width: 532px) 100vw, 532px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dffa265 elementor-widget elementor-widget-text-editor\" data-id=\"dffa265\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Hopper<\/b><span style=\"font-weight: 400;\">, a travel app that assists users in searching for flights and hotels at the best prices, employs a clever strategy to encourage users to opt-in for notifications.<\/span><\/p><p><span style=\"font-weight: 400;\">By notifying users when prices drop, they can snag a real deal and book a more affordable room or flight. The app leverages the Loss Aversion Effect by using the copy &#8220;before they rise&#8221; in relation to prices. Moreover, Hopper <\/span><b>provides a preview image of the notification<\/b><span style=\"font-weight: 400;\">, which gives users clear information to make an informed decision. This approach is crucial as people tend to stick with what they already know if the information is ambiguous, as demonstrated by the\u00a0<\/span><a href=\"https:\/\/thedecisionlab.com\/biases\/ambiguity-effect\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ambiguity Effect<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46d87c3 elementor-widget elementor-widget-text-editor\" data-id=\"46d87c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>\ud83d\udca1 What is the ambiguity effect?<\/h3><p><span style=\"font-weight: 400;\">The Ambiguity Effect a cognitive bias where decision-making is affected by a lack of information or &#8220;ambiguity&#8221;. When the user is afraid of the unknown, they will likely bet on the safest choice. Especially in the <\/span><span style=\"font-weight: 400;\">FTUE<\/span><span style=\"font-weight: 400;\"> and the pre-prompt, it is critical to explain WHAT the user should expect by giving this permission, HOW this will improve the mobile app experience (what benefits the user will get), and WHY you are asking to opt-in.\u00a0<\/span><\/p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cce866 elementor-widget elementor-widget-heading\" data-id=\"5cce866\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Headspace &amp; Fastic<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-93865b6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"93865b6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a7e2c5c\" data-id=\"a7e2c5c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eafc609 elementor-widget elementor-widget-image\" data-id=\"eafc609\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7-576x1024.png\" class=\"attachment-large size-large wp-image-24127\" alt=\"Headspace opt-in screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/7.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-213b940\" data-id=\"213b940\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c9e1dbd elementor-widget elementor-widget-image\" data-id=\"c9e1dbd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6-576x1024.png\" class=\"attachment-large size-large wp-image-24126\" alt=\"Fastic opt-in screen\" srcset=\"https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6-576x1024.png 576w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6-169x300.png 169w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6-768x1365.png 768w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6-864x1536.png 864w, https:\/\/webrixstudio.online\/aa\/wp-content\/uploads\/2023\/03\/6.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb6033c elementor-widget elementor-widget-text-editor\" data-id=\"cb6033c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Headspace<\/b>, a top meditation app, offers users a personalized opt-in screen with two notification options that empower them and make the benefits clear.<\/p><p>Meanwhile, <b>Fastic<\/b>, a leading intermittent fasting app in the fitness category, provides data-backed evidence that notifications lead to an 89% increase in success and a better overall app experience.<\/p><p>It&#8217;s important to note that both apps, as well as Hopper (mentioned previously), <b>give users the option to skip push notification acceptance<\/b> (&#8220;Not now&#8221;). However, showing the value of accepting notifications is crucial for increasing opt-in rates during the onboarding process.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-de55282 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"de55282\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e0648d\" data-id=\"7e0648d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cec800 elementor-widget elementor-widget-heading\" data-id=\"1cec800\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Closing Remarks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75269bf elementor-widget elementor-widget-text-editor\" data-id=\"75269bf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">We hope that this article has provided you with valuable insights on how to optimize four critical areas of the FTUE process, including the <\/span><b>splash screen<\/b><span style=\"font-weight: 400;\">, <\/span><b>welcome screen<\/b><span style=\"font-weight: 400;\">, <\/span><b>sign-up screen<\/b><span style=\"font-weight: 400;\">, and<\/span><b> opt-in screen<\/b><span style=\"font-weight: 400;\">. By implementing the recommended strategies and leveraging psychological hacks, you can improve the onboarding process and increase your conversion rate from installs to subscriptions.<\/span><\/p><p><span style=\"font-weight: 400;\">We are confident that our suggestions will help you achieve your business goals and encourage you to review our additional<\/span><b> tactical recommendations for <a href=\"https:\/\/appagent.com\/blog\/how-to-profitably-scale-a-subscription-app-part-two\/\">optimizing the conversion rate<\/a><\/b><span style=\"font-weight: 400;\">. It&#8217;s crucial to focus on this metric as it plays a significant role in the success of your subscription-based app.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-40316383 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40316383\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-197850ec\" data-id=\"197850ec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c05259b elementor-align-center elementor-widget__width-inherit e-transform e-transform elementor-widget elementor-widget-button\" data-id=\"c05259b\" data-element_type=\"widget\" data-settings=\"{&quot;_transform_translateX_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewX_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewX_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewX_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewY_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewY_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_skewY_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/appagent.com\/contact\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Let's grow your app!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-10fd2ec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"10fd2ec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79e6c72\" data-id=\"79e6c72\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24e4e2e saswpx elementor-widget elementor-widget-text-editor\" data-id=\"24e4e2e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><h3>What role does the ftue play in the mobile app onboarding process?<\/h3><p>Creating a well-designed first-time user experience (FTUE) for a mobile app can greatly influence its activation, subscription conversion, longevity, and long-term revenue. When executed correctly, the FTUE can serve as the initial step in addressing the main challenge that subscription-based apps encounter, which is establishing a strong user habit.<\/p><\/p><p><h3>What are four key features of the mobile app onboarding process?<\/h3><ol><li>The splash screen<\/li><li>The welcome screen<\/li><li>The sign-up screen<\/li><li>The opt-in screen<\/li><\/ol><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Learn how to optimize four critical areas of the FTUE process, including the Splash screen, Welcome screen, Sign-up screen, and Opt-in screen.<\/p>\n","protected":false},"author":21,"featured_media":24016,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[206],"tags":[81,336,76,175,370,371],"class_list":["post-24014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-growth","tag-app-marketing","tag-mobile-advertising","tag-mobile-marketing","tag-performance-marketing","tag-product","tag-product-optimization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobile App Onboarding: How to Boost User Retention &amp; 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